You only get one shot to launch a product, and as a startup, the future of your business often depends on its success. Beta testing can help ensure your product is successful and, ultimately, increase your bottom line.
While it seems like almost all new technology goes to market with a “beta” tag attached, that doesn’t necessarily mean it came right out of alpha testing. Your startup needs to conduct extensive private betas to find bugs or glitches before releasing the public beta-phase product.
This article Discusses the benefits of thoroughly testing your product internally before its public release.